The PHOTO & FILM EXPO is not just another exhibition.
Despite having the largest selection of products under one roof and ridiculous show specials it's not just another retail show either.
Instead the aim of the event is to satisfy a very specific audience, that being photographers, filmmakers, advertising agencies and support industries.

It's also not the kind of event you can quickly pop past on your way somewhere else, most who attend spend well in excess of 5 hrs attending workshops and taking part in 'hands on' demonstrations of the widest selection of the latest equipment releases and learning about the newest technologies.
Using the ground floor and mezzanine level of South Africas leading event facility - the Coca~Cola Dome in North Riding, Johannesburg - the show has been hailed the largest in Africa catering to the industry.

With over R20 Million in direct retail sales taking place on exhibitors stands last year and most products available to the public at prices well below recommended retail you can be sure to pick yourself up a good deal. Expect the widest selection to choose from at the best pricing available and assistants who actually know the products.
Also get to see the official 'African' launches of some of the newest photographic gadgets and latest releases by exhibitors.

Consider getting yourself a weekend pass for all 4 days (limited passes available) to ensure you get to your selection of over 40 unique workshops presented by some of the countries leading professionals in their respective fields of expertise. Also don't miss the international guest speakers! All workshops are free to attendees.

For those who prefer live demonstrations, visit one of the numerous live shoot areas at the event - bring your camera and participate too if you like. Whether you're into 'strobism', wedding photography, DSLR filmmaking, high fashion, underwater, extreme, natural light, wildlife, sport, or still finding your niche - there will be practical presentations to keep you entertained.

There's nothing better than winning something, but with so many products to choose from at one event it's difficult to decide on a suitable prize. The PHOTO & FILM EXPO made the obvious choice - one winner walks away with the most comprehensive photographic prize ever! Book your ticket online to increase your chances..

Watch these videos to get a basic idea of some of last years activities and be sure to subscribe to the newsletter for more comprehensive show programs and additional press releases ahead of the event.

EVENTS & COMPETITIONS
PHOTOGRAPHIC GALLERY (AMATEUR & PROFESSIONAL PHOTOGRAPHIC EXHIBITION)
http://www.photofilmcomp.co.za
http://www.clearmark-demo.co.za/NMC_test/intro_PIX.html

PHOTOGRAPHIC STUDIO:
LIVE DEMONSTRATION & WORKSHOP i.e. LIGHTING / SET UP etc

WORKSHOPS:
This area will be dedicated to demonstrations and education, in all aspects of the industry.
Exhibitors will be able to book their time slot. If necessary there will be more than one dedicated workshop area.

2010 PHOTO & FILM WORKSHOP SPEAKERS INCLUDED:

Luba Nel: A professional stock photographer with a passion for beauty imaging.
Orientation in Retouching: Live demonstration with tips and tricks.
www.shoots.co.za

Fiona Ayerst: Underwater photographer
Creativity Submerged: Understanding underwater limitations and effects.
www.fionaayerst.co.za

Mohammed Jogie: Leading design evangelist & artist.
Counting Pixels - Image Management: Content management and 'power tools'.
www.creativeweek.pro

Michael Tree: Established wedding photographer and trainer.
Anti-Styling and Posing: Posing the wedding figure, what to do.
www.michaeltree.co.za

David Oosthuizen: Activist and environmentalist.
Activism Through The Lens: Campaigning with images, serving a cause.
www.devographic.co.za

Sarel Van Staden: Award winning photographer and educator.
Creating Images with Light: Artificial light source manipulation.
www.photowise.co.za

Rieghard Van Rensburg: Hybrid photographer/videographer.
Intro to HD-SLR Storytelling: SLR film-making basics.
www.rrad.co.za

Fiona Peake: Fine Art photographer.
Lomography: Creative tools and experimentation.
www.fotography.co.za

Peter Morey: Established photographic businessman.
Earning a Living: The financial know how, business sustainability.
www.petermoreyphotographic.co.za

Neil Kirby: Renowned studio photographer.
Modifiers and Equipment: Using accessories and gear to your advantage.
www.kirbybros.co.za

Richard Cook: Fashion photographer/MUA.
Planning, Make-Up & Styling: Understanding make-up effects and shoot
set-ups.
www.fback.co.za

Tristan Hall: Photographer and tech reviewer.
Evils VS Marvels: Pros and Cons of technology.
www.photocomment.co.za

Walter Borchenko: Phase One is flying in Walter from his home in
Ontario, Canada to present at the PHOTO & FILM EXPO.
A leading authority in Medium Format photography, Walter has a wealth
of experience from working on commercial, catalogue and editorial
assignments.
In addition to presenting twice, Walter will also perform live practical
shoot demonstrations.


2009 SPEAKERS INCLUDED...

ROBERT MILLER - Strobism, BRETT FLORENS - Wedding, PETER HASSALL - Architectural,
DES KLEINEIBST - Automotive & CGI, FRANS DELY- Aviation, MARK THOMAS - Studio Lighting, MARTIN KRISTIANSEN - Pre-visualisation & Digital workflow, SEAN NEL - MicroStock, FIONA AYERST - Underwater, MERWELENE VAN DER MERWE - Fashion, CHRIS VAN ROOYEN & more...